Case Study
Revamping the UI of Energy.AI product suite for Sirius Digitech
Duration
8 Days
Old UI
New UI
Context
In early 2025, I joined Sirius DigiTech — an Adani-backed technology firm working on AI-driven energy optimization platforms — to redesign their Product Suite Dashboard.
This dashboard served as the central access point for eight applications within their Energy.AI ecosystem.
The challenge was simple yet critical:
Sirius DigiTech was preparing to pitch the product suite to prospective enterprise buyers, but the existing dashboard didn’t look credible enough to start a serious sales conversation.
The goal, therefore, was to redesign the experience so it could create trust and spark interest — right from the first demo screen.
Identifying the Gaps
Wearing the lenses of a visual designer, I identified obvious gaps in the current screens,
old interface
Outdated Interface: Looked like an application from 2000s. No inspiration from todays evolved product suite.
No Visual Differentiation:
For someone to make a decision to select an application, one must be able to quickly scan and differentiate between the different choices.
Some research and ideation
Outdated Interface: I went ahead an scanned a dozens of Products such as Shopify, Adobe, Zoho, etc and discovered a common pattern:
A hero section that summarizes the heart of the product suite in 1 liner.
No Visual Difference: The product description was missing. A one-liner that says something about the product.
Iteration 1:
Dashboard after iteration 1
Hero Section: With an image and 1 liner
Product listing with description: A one liner about the product capability.
Introduced color theme of green, to depict renewable energy
Feedback from the team:
Looks better but...
This product suite is not just about renewable source of energy.
Green color still doesn’t give that modern, aesthetic look.
The products are still not differentiable enough to make a decision to select upon a quick scan
Not yet looking high-class, modern.
Reflection upon the feedback
Color: At that point, I observed the team was putting a lot of effort to build trust with prospective enterprise buyers. So I chose the color palette of blue.
Blue = trust.
Blue = water(hydel energy)
Differentiating between respective products: I was yet to play with icons. So scheduled a 1v1 meeting with the PM, and knew about each product in depth and designed the floating image in Canva.
Grouped product as per the stage of energy production and procurement cycle.
Modernism: Introduced micro-animation in the Hero-text. Introduced a distinct font just for the hero text from Sirius Digitech brand guideline.
Final solution
Dashboard after iteration 2(Final Solution)
Cohesive images that represents the product
Products grouped as per the energy cycle
Modern font with micro animation
Impact
The re-design was appreciated by the leadership team, including the CEO., which also led to them showing interest in hiring me for a 60 days engagement, to design each of the products of this suite.
However the deal stalled, because of the organization level changes.
Learnings
Feedbacks from the team, and working upon them can take the design outcome to another level.
Understanding of patterns and inspiration can go a long way to produce cohesive, aesthetic designs.
Contact Me
+91 8444 86 85 95
rahul.ag399@gmail.com
